Online shops, made to measure
We design, build and run your online shop for the long term, around your processes, product range and systems.
For B2C and B2B sales alike, we connect it to your ERP, warehouse, payments, logistics and other tools. From the first design to further development, one team takes responsibility for your shop.
The online shops we build
We shape the shop around how you sell, manage your range and fulfil orders, not the other way round.
Bespoke B2C online shops
Online sales built for easy buying, speed, simple content management and conversion.
B2B shops and ordering portals
Customer-specific price lists, price tiers, order approval and an ERP connection. We fit the shop to your sales processes.
Headless e-commerce
A flexible frontend and a separate commerce backend for projects where performance, a shopping experience of your own and room to scale come first.
Online shop migration and redesign
We take over your existing shop, migrate the data and improve its technical condition without needless risk to SEO or to sales.
System integration and automation
We connect the shop to your warehouse, ERP, physical stores, payments, logistics and marketing tools. Where it makes sense, automation replaces repetitive manual steps.
What's included
We treat the shop as part of your sales operation. So from the design stage on, we plan how an order reaches the warehouse, how the invoice is created and what happens after the purchase.
UX/UI design focused on easy buying and conversion
WooCommerce or a headless e-commerce solution
Integrations with ERP, warehouse, payment gateways and carriers
Marketing integrations
Google, Heureka, product feeds, newsletters and analytics.
Automation of repetitive tasks
Orders, invoicing, warehouse processes and more.
Multiple languages and currencies
Technical SEO and performance optimisation
Operation, maintenance and development under an SLA
Who we build online shops for
For mid-sized and larger companies whose shop has outgrown an off-the-shelf solution, or that need to connect online sales more closely with what happens inside the business.
We work with retailers, B2B wholesalers and companies with their own warehouse and logistics. If you're dealing with a large product range, several markets, ERP integrations or a growing number of orders, we'll design a shop that can handle it.
How a shop comes together
We don't start with code. First we walk through how your sales work, what the shop needs to solve and what it has to connect to.
Analysis and specification
We map your product range, purchase process, internal processes, integrations and requirements. Then we prepare the scope and a realistic estimate.
UX/UI design
We design the purchase flow, product pages, basket, checkout and other key screens. Customers should find it easy to buy, and your team should be able to run the shop without unnecessary work.
Development in sprints
We build the shop in parts that work and can be tested as we go. We verify integrations during development, not just before launch.
Launch
We migrate the data, set up redirects and check SEO, performance, analytics, orders and integrations before going live.
Operation and development
After launch, we monitor, maintain and further develop the shop. We fine-tune performance and the purchase process and add features as your business needs them.
Technologies
WooCommerce can be the right choice where quick deployment and simple administration come first. For more demanding projects, a headless architecture with Next.js and a separate commerce backend may make more sense.
We build integrations via API and adapt them to your ERP, warehouse and payment systems.
We fit the technology to the project, not the project to the technology.
Why trust Webikon with your shop
Experience in e-commerce
We have experience with online shops and integrations for brands such as DNA ERA and Powerlogy.
Integrations and automation
In larger e-commerce, ERP, warehouses, payments, logistics and marketing tools belong in the solution from the very first design.
Performance we can measure
Speed affects user experience, SEO and the purchase process. That is why we address performance at the architecture stage and keep monitoring it in operation.
A partner after launch, too
Our partnerships last more than 5 years on average. We can keep running, supporting and developing your shop with no vendor lock-in.
Common questions about online shops
If you can't find the answer here, write to us. We'll be glad to help.
How much does a bespoke online shop cost?
The price depends mainly on the size of your product range, the checkout process, integrations and any B2B requirements. After an initial consultation and specification, we'll give you a more precise estimate. If you have a set budget, tell us at the start.
How long does a new online shop take?
A smaller online shop can be ready within a few months. Larger e-commerce projects with ERP, warehouse integrations, B2B logic or a migration take longer to develop. The exact timeline depends on the scope and how ready the project is.
Is WooCommerce or headless the better fit for us?
It depends on what you need from the shop. WooCommerce suits projects where quick deployment, simple administration and a wide range of extensions come first. Headless pays off with a demanding frontend, high performance requirements or a more complex architecture. We'll recommend a specific option once we understand the project.
Can you link the shop to our ERP, stock and payments?
Yes. We integrate ERP, warehouse systems, payment gateways and carriers via API or the available integration interfaces. Where needed, we also automate order transfer, invoicing, stock movements and other repetitive processes.
Can you build a B2B shop or an ordering portal?
Yes. We handle customer-specific price lists, price tiers, product availability, order approval and ERP integration. We design a B2B shop around your actual sales processes, not as a modified B2C template.
Can you move our existing shop without losing SEO rankings?
In a migration, we think about SEO from the start. We analyse the existing structure, prepare redirects and make sure the data and important URLs are carried over correctly. The aim is to minimise the migration's impact on organic traffic and rankings.
What if our current shop is already holding us back?
You don't automatically have to start from scratch. First we look at the current solution, its technical condition, integrations and limits. Sometimes it's enough to rework specific parts; other times a migration or a new shop is the better route.
Who looks after the shop after launch?
We can take it on for long-term operation and further development. We monitor its technical condition and handle updates, security, support and new requirements. We'll set up an SLA to suit your needs.
We'll build a shop around the way you sell.
Tell us how your sales work today, where your current solution holds you back and where you want to go next. We'll go through the options for the next steps.
No-obligation consultation.
We reply within 24 hours.